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IQOS Is Now Available at Shinsegae Group’s ‘Pierrot Shopping’ Stores

Visit Pierrot Shopping in COEX Mall or Doota Mall to discover your favorite IQOS accessories!



IQOS products are now available at Pierrot Shopping, allowing our customers to discover IQOS accessories more easily through a diverse range of channels.

Pierrot Shopping, an everything-under-one-roof shopping venue operated by the Shinsegae Group, opened in August. The store carries a wide selection of products previously unavailable through traditional distribution channels, making it an emerging shopping destination.

From IQOS Pouches and Carry Cases to Sleeves, Trays, and Docking Stations, Pierrot Shopping offers a wide variety of genuine IQOS accessories. Here, you can check out colors and styles in person before making a purchase. Plus, these accessories are currently offered at a 30-50 percent discount.

The first Pierrot Shopping outlet is located in Starfield COEX Mall (B1/B2) and is open daily from 10 am to 10 pm. IQOS accessories are available on B1.

Pierrot Shopping Doota Mall, which opened in early September as the second store of the  retail franchise, is located in Doota Mall (B2) in Dongdaemun, Seoul. The branch is open daily from 10:30 am to 5 am the following day, allowing convenient access to late-night shoppers.


IQOS and Tobacco sticks are not risk free and are addictive. 
We do not offer PMI’s smoke-free products to people who have never used tobacco or nicotine products or who have quit using tobacco and nicotine products. Our smoke-free products are not an alternative to quitting and are not designed as cessation aids.
Minors should not use tobacco or nicotine in any form. Pregnant women, diabetics and people with heart problems should not use any tobacco or nicotine product.