New Launch - IQOS 3 & IQOS 3 MULTI

Innovation continues from the Original



Philip Morris Korea Inc. (PMKI) has today launched the next generation of IQOS, the new IQOS 3 and IQOS 3 MULTI, first in the world alongside Japan.

IQOS 3 improves design and functionality, resulting in a more sophisticated device that is intuitive to use, faster charging, and enhanced reliability compared to IQOS 2.4+. IQOS 3 MULTI responds to one of the most consistent needs of consumers on consecutive use that allows 10 experiences without having to recharge.

IQOS 3 and IQOS 3 MULTI will be available to pre-order for adult smokers starting 7th November via IQOS official website ( Customers will be able to purchase both products at the IQOS stores and Electromart nationwide from 15th November. In December, IQOS 3 and IQOS 3 MULTI will be available nationwide, in GS25 and CU convenience store outlets.




In addition, along with the launch of IQOS 3 and IQOS 3 MULTI, ‘IQOS ON ‘Subscription Program' will be provided at a reasonable price. Customers who subscribe to the program will be offered exclusive benefits, such as the advance purchase of limited editions or new products, as well as exchange faulty devices free of charge.





IQOS and Tobacco sticks are not risk free and are addictive. 
We do not offer PMI’s smoke-free products to people who have never used tobacco or nicotine products or who have quit using tobacco and nicotine products. Our smoke-free products are not an alternative to quitting and are not designed as cessation aids.
Minors should not use tobacco or nicotine in any form. Pregnant women, diabetics and people with heart problems should not use any tobacco or nicotine product.